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Steven Shattuck

What the 2025 Fundraising Effectiveness Project (FEP) Report Means for Capital Campaigns

What the 2025 Fundraising Effectiveness Project (FEP) Report Means for Capital Campaigns

By Steven Shattuck

The newly released Fundraising Effectiveness Project (FEP) report, which analyzes charitable giving in 2024, paints a stark picture: nonprofits are raising more money overall, but from fewer donors. If you aren’t familiar with them, FEP ...

Filed Under: Campaign Planning

Wealth Screening: Not a Capital Campaign Silver Bullet (But It Can Help)

Wealth Screening: Not a Capital Campaign Silver Bullet (But It Can Help)

By Steven Shattuck

Wealth screening can be a helpful arrow in your capital campaign quiver. However, it’s not a silver bullet. It won’t magically uncover a hidden millionaire down the street who’s been waiting to bankroll your building project. And it ...

Filed Under: Campaign Planning, Donor Cultivation, General Campaign

16 New Tools and Technology Shaping Modern Capital Campaigns

30+ New Tools and Technology Shaping Modern Capital Campaigns

By Steven Shattuck

Nonprofits today have access to an array of tools that streamline organizational efficiency, enhance donor engagement, and improve fundraising results. These tools can impact every discipline of fundraising, from the annual fund to major ...

Filed Under: Data & AI, General Campaign

What Is the Shelf Life of a Capital Campaign Feasibility Study?

What Is the Shelf Life of a Capital Campaign Feasibility Study?

By Steven Shattuck

A capital campaign feasibility study is one of the most critical preparatory steps in launching a successful fundraising effort. It’s where you test your plans, confirm your fundraising potential, and gather important feedback from key ...

Filed Under: Feasibility Study, General Campaign

Strategic Planning and Capital Campaigns

Strategic Planning: The Cornerstone of a Successful Capital Campaign

By Steven Shattuck

When organizations embark on a capital campaign, they often think about big goals, major donors, and tangible outcomes, like new facilities or increased endowment funds. But at the heart of most successful campaigns is something less flashy ...

Filed Under: Campaign Planning, Pre-Campaign

How YMCA Capital Campaigns Are Different (And How They Aren’t)

How YMCA Capital Campaigns Are Different (And How They Aren’t)

By Steven Shattuck

New research reveals that YMCA capital campaigns share similarities and differences with campaigns in the broader nonprofit sector. In fact, they share some surprising similarities. We recently collaborated with NAYDO (the North American ...

Filed Under: Board Readiness, Campaign Planning, Donor Cultivation, Feasibility Study, General Campaign

Latest Research: The State of Capital Campaigns in 2024

By Steven Shattuck

Capital campaigns continue to play a vital role in enabling nonprofits to secure the financial resources needed for major projects, infrastructure development, and long-term sustainability. Building on last year's groundbreaking research, ...

Filed Under: Board Readiness, Campaign Planning, Donor Cultivation, Feasibility Study, General Campaign

2024 Capital Campaign Benchmark Study: 3 Surprising Findings

2024 Capital Campaign Benchmark Study: 3 Surprising Findings

By Steven Shattuck

The Capital Campaign Benchmark Study from Capital Campaign Pro, now in its second year, offers a unique glimpse into how nonprofits across the U.S. and Canada are navigating their capital campaigns. With responses from over 500 ...

Filed Under: General Campaign

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