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Campaign Leadership: The Surprising Truth About Capital Campaign Chairs

Campaign Leadership: The Surprising Truth About Capital Campaign Chairs

By Steven Shattuck

For decades, conventional fundraising wisdom has told nonprofits that every capital campaign needs a prominent, well-connected campaign chair. But the latest research tells a different story. According to our 2026 Capital Campaign Benchmark ...

Filed Under: General Campaign

Why You Should Never Go Public with Your Capital Campaign Too Early

Why You Should Never Go Public with Your Capital Campaign Too Early

By Amy Eisenstein

Many nonprofit leaders and board members believe a common myth: Once they announce their campaign with a press release and a few social media posts, the donations will start pouring in. Unfortunately, the opposite usually happens. A handful ...

Filed Under: General Campaign, Quiet Phase

Capital Campaigns, Wealthy Donors, and the "Ick" Factor

Capital Campaigns, Wealthy Donors, and the “Ick” Factor

By Andrea Kihlstedt

Most capital campaigns rely on very big gifts for their success. According to our annual benchmark study, the top 20 gifts typically account for 72% of the total campaign goal. So, to have a successful capital campaign, you’ve got to be ...

Filed Under: Donor Cultivation, Major Gifts

Educate Your Board About Capital Campaigns: 7 Creative Ways to Use Our New Book

Educate Your Board About Capital Campaigns: 7 Creative Ways to Use Our New Book

By Sarah Plimpton

Since Amy Eisenstein and I published A Board Member's Guide to Capital Campaign Fundraising: How to Raise Game-Changing Money for Your Nonprofit, we've been thrilled (and honestly humbled) by the response. Dozens of nonprofit organizations ...

Filed Under: Board Readiness

Giving USA 2026: What the Latest Data Means for Capital Campaigns

Giving USA 2026: What the Latest Data Means for Capital Campaigns

By Steven Shattuck

Last year, we summarized Giving USA 2025 (which reported on 2024 philanthropy trends) and what the findings meant for nonprofits planning or running capital campaigns. The newest report, Giving USA 2026, offers another encouraging headline, ...

Filed Under: General Campaign, Major Gifts

Amy Eisenstein Presents Board Fundraising Workshop in Scranton

News: Amy Eisenstein Presents Board Fundraising Workshop in Scranton

By Capital Campaign Pro Team

Capital Campaign Pro co-founder and CEO Amy Eisenstein, ACFRE, recently led a workshop for nonprofit board members and leaders hosted by the Scranton Area Community Foundation and the Center for Community Leadership and Nonprofit ...

Filed Under: News & Media

Ultimate Guide to Endowments and Capital Campaigns

Ultimate Guide to Endowments and Capital Campaigns

By Steven Shattuck

Every capital campaign starts with a goal. What project or initiative at your nonprofit needs major funding? For many organizations, starting an endowment seems like a great answer on the surface. With a large pool of investment funds ...

Filed Under: Campaign Planning, General Campaign Tagged With: capital campaign, capital endowment

How to Use the Slow, Lazy Days of Summer to Propel Your Capital Campaign

How to Use the Slow, Lazy Days of Summer to Propel Your Capital Campaign

By Amy Eisenstein

All capital campaigns have ebbs and flows. Some phases are naturally busy, others are slower — so it's easy to assume summer is a time when nothing happens. After all, donors are likely traveling. You, your staff, and board members ...

Filed Under: General Campaign

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