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The Three Most Powerful Capital Campaign Strategies

The Three Most Powerful Capital Campaign Strategies

by Andrea Kihlstedt

Capital campaigns are the most effective form of fundraising. Organizations often raise ten times what they raise every year -- without cannibalizing that important annual fundraising lifeline. I’ve written books and posts and literally ...

Filed Under: Campaign Planning, General Campaign

5 Things You Should Do to Prepare Your Board for a Capital Campaign

5 Things You Should Do to Prepare Your Board for a Capital Campaign

by Amy Eisenstein

It’s a big deal for any organization to contemplate a capital campaign. And it’s critical that each board member gets on board before you proceed. Therefore, you should be doing everything possible early in the planning process to help ...

Filed Under: Board Readiness

Advice Visits: A Great Way to Engage Capital Campaign Donors

Advice Visits: A Great Way to Engage Capital Campaign Donors

by Andrea Kihlstedt

Don't ask donors for major campaign gifts until you've drawn them close to your organization. People don't give because they have money — they give because they're committed to your mission and they believe in what you're trying to ...

Filed Under: Donor Cultivation

The RIGHT Ways to Approach the Wealthiest Donors for a Campaign Gift

The RIGHT Ways to Approach the Wealthiest Donors for a Campaign Gift

by Amy Eisenstein

In our last post, we talked about the WRONG ways to approach the richest folks in town for a gift. Now we're going to look at the RIGHT ways. Capital campaigns are an opportunity to draw a few, new key donors to your organization. The focus ...

Filed Under: Donor Cultivation

The WRONG Ways to Approach the Wealthiest Donors for a Campaign Gift

The WRONG Ways to Approach the Wealthiest Donors for a Campaign Gift

by Andrea Kihlstedt

Do the wealthiest people in your community seem beyond your reach? Especially during a capital campaign? This is part one of a two-part miniseries about the wrong ways and right ways to approach prospective wealthy donors for a campaign ...

Filed Under: Donor Cultivation

Cultivate Donors Using Your Case for Support in 5 Easy Steps

Cultivate Donors Using Your Case for Support in 5 Easy Steps

by Andrea Kihlstedt

If you’ve been in this business for a while, you know that one of the best ways to cultivate prospective donors is to ask them for advice. And on the surface that sounds easy. Most everyone likes to be asked for advice, right? Well… sort ...

Filed Under: Campaign Planning, Donor Cultivation

Eradicate Boring Capital Campaign Meetings in 7 Simple Steps

Eradicate Boring Capital Campaign Meetings in 7 Simple Steps

by Amy Eisenstein

Meetings can be boring, but they don’t have to be. Meetings -- especially capital campaign meetings -- tend to be boring to participants when they don’t participate. Take a moment to consider the word participant. Do you give them the ...

Filed Under: Campaign Planning, General Campaign

Funding Your Capital Campaign’s Shortfall: An Ethical Conundrum

Funding Your Capital Campaign’s Shortfall: An Ethical Conundrum

by Andrea Kihlstedt

Imagine this: You’ve been working on a capital campaign to raise $5,000,000 for two and a half years. The campaign has gone pretty well. In fact, you’ve gotten some gifts that were bigger than you anticipated. To date, you’ve raised ...

Filed Under: General Campaign, Public Phase

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