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A Small But Mighty Campaign Team: 4 Indicators of Success

A Small But Mighty Campaign Team: 4 Indicators of Success

By Andrea Kihlstedt

Most capital campaigns come down to the successful solicitation of approximately 20 or 30 gifts and the work of a very few people who are involved in soliciting one lead gift after another. Often the executive director and a few key board ...

Filed Under: Campaign Planning, General Campaign

3 Social Media Mistakes to Avoid in Your Capital Campaign

3 Social Media Mistakes to Avoid in Your Capital Campaign

By Amy Eisenstein

Social media is part of everyday life. There’s no avoiding it. Whether you favor Facebook, Instagram, or LinkedIn, it’s likely you use social media daily (or hourly). Many nonprofit leaders struggle to determine how and when to use social ...

Filed Under: General Campaign, Public Phase

Spend Money to Make Money: Cliché or Capital Campaign Truth?

Spend Money to Make Money: Cliché or Capital Campaign Truth?

By Amy Eisenstein

When it comes to raising money, how and when to invest in fundraising is a common discussion (okay, argument) had by many nonprofit leaders. You’ve probably asked some or all of these questions around your conference room table: Should ...

Filed Under: Campaign Planning, Pre-Campaign

Refresh Your BHAG this New Year to Increase Your Organization’s Capacity

Refresh Your BHAG this New Year to Increase Your Organization’s Capacity

By Andrea Kihlstedt

Not sure what a BHAG (bee-hag) is? Don't have one? BHAG is an acronym developed by Jim Collins and Jerry Porras in their book Built to Last: Successful Habits of Visionary Companies. It stands for Big, Hairy, Audacious Goal. And your ...

Filed Under: General Campaign, Major Gifts

5 Ways to Face Your Capital Campaign with Courage in 2022

5 Ways to Face Your Capital Campaign with Courage in 2022

By Amy Eisenstein

It takes courage to plan a capital campaign. That’s because thinking about raising a huge amount of money is scary. It’s one of the most challenging forms of fundraising and you know what’s on the line. But most things worth doing take a ...

Filed Under: Campaign Planning, General Campaign

Why You Need a Capital Campaign Consultant

Why You Need a Capital Campaign Consultant

By Andrea Kihlstedt

Capital campaign consultants are important and frequent players on the capital campaign team. They can be worth their weight in gold when it comes to your campaign. But why are they so valuable? Understanding Why You Should Have Capital ...

Filed Under: General Campaign, Pre-Campaign

Capital Campaign Resources, Tips, Tools and FAQ for Board Members

Capital Campaign Resources, Tips, Tools and FAQ for Board Members

By Amy Eisenstein

If you’re headed into a capital campaign, it’s likely your board members are anxious. For starters, they’ll want to know how much they’ll need to give. And whether they’ll need to help raise the funds. Knowledge is power. It will go a long ...

Filed Under: Board Readiness

Post-Campaign Follow-Through: What You Must Do in the Final Phase

Post-Campaign Follow-Through: What You Must Do in the Final Phase

By Andrea Kihlstedt

Capital campaigns are like icebergs. Most of the work is invisible. It happens quietly, behind the scenes, long before the campaign becomes public and long after you’ve celebrated success. In my experience, most campaigns for ...

Filed Under: Post Campaign

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