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Capital Campaign Case for Support: Crafting a Complete Plan

Capital Campaign Case for Support: Crafting a Complete Plan

by Andrea Kihlstedt

One of the first things you need for your campaign is a case for support. Your case provides the foundation for crafting a complete campaign plan. If you’re like most people, you probably think your case is essentially a glossy brochure. ...

Filed Under: Campaign Planning, Most Popular

Why You Need a Big, Bold Vision to Fuel Your Campaign’s Impact

Why You Need a Big, Bold Vision to Fuel Your Campaign’s Impact

by Amy Eisenstein

To have a successful campaign, you need literal and figurative buy-in from donors and supporters. And to get buy-in from donors, you’ll need a BIG, bold vision. During a campaign, you’ll ask donors to consider giving more than they’ve ever ...

Filed Under: Campaign Planning, Most Popular, Pre-Campaign

Don’t Let Your Capital Campaign Cannibalize Your Annual Fund

Don’t Let Your Capital Campaign Cannibalize Your Annual Fund

by Andrea Kihlstedt

What do you think is the most common worry board members have when they are considering a capital campaign? If what came to your mind was the worry that a capital campaign would cannibalize their fundraising for operations, you’d be ...

Filed Under: Campaign Planning, Most Popular

Capital Campaign Timeline: 7 Steps to Lead a Successful Campaign

Capital Campaign Timeline: 7 Steps to Lead a Successful Campaign

by Amy Eisenstein

If you think about a capital campaign as one big, long, stressful project, it can feel overwhelming. But if you break it up into phases and steps, the entire project becomes so much more manageable. Thus, following a logical Capital ...

Filed Under: Campaign Planning, General Campaign, Most Popular

How to Announce Your Capital Campaign to the World

How to Announce Your Capital Campaign to the World

by Andrea Kihlstedt

Ready to announce your capital campaign to the world? You might be. First, ask yourself these three questions: Can you see your campaign success right around the corner? Were your largest donors as generous as you had hoped? Have you ...

Filed Under: Campaign Planning, Most Popular, Public Phase

Creating a Capital Campaign Budget that Works: Quick Guide

Creating a Capital Campaign Budget that Works: Quick Guide

by Amy Eisenstein

When you think about fundraising costs, it’s important to consider ROI (return on investment). How much is “reasonable” to spend to raise a dollar? Depending on what type of fundraising you’re doing, the cost to raise $1 ranges anywhere ...

Filed Under: Campaign Planning, General Campaign, Most Popular

Endowment, Planned Giving, and Capital Campaigns: A Winning Combination

Capital Campaigns and Endowment Fundraising: Does It Work?

by Andrea Kihlstedt

My heart always sinks when an executive director tells me that they want to plan an endowment campaign to raise enough money so that they don’t have to raise money ever again. It’s just wrong-headed. Why? We’ll take a look and lay out our ...

Filed Under: General Campaign, Most Popular, Pre-Campaign

4 Tips to Raise Major Gifts for a Campaign without Embarrassing Yourself

4 Tips to Raise Major Gifts for a Campaign without Embarrassing Yourself

by Amy Eisenstein

Let’s face it, a capital campaign hinges on successfully raising the biggest gifts your organization has ever raised. The idea of raising such gigantic gifts is probably terrifying. Initially, you’ll need to raise leadership level gifts. ...

Filed Under: General Campaign, Major Gifts, Most Popular

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