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Campaign Planning

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How YMCA Capital Campaigns Are Different (And How They Aren’t)

How YMCA Capital Campaigns Are Different (And How They Aren’t)

By Steven Shattuck

New research reveals that YMCA capital campaigns share similarities and differences with campaigns in the broader nonprofit sector. In fact, they share some surprising similarities. We recently collaborated with NAYDO (the North American ...

Filed Under: Board Readiness, Campaign Planning, Donor Cultivation, Feasibility Study, General Campaign

Donor Pyramid: Focus Your Capital Campaign in All the Right Places

The Donor Pyramid: Focus Your Capital Campaign in All the Right Places

By Andrea Kihlstedt

Feel overwhelmed as you think about your capital campaign? Wonder how you'll ever raise the money? The Donor Pyramid -- a concept related to the gift pyramid -- can help you find your way. How the Donor Pyramid fits with Capital ...

Filed Under: Campaign Planning, General Campaign

Campaign Steering Committee: Member Functions and Recruitment Strategies

Capital Campaign Steering Committees: What You Need to Know

By Andrea Kihlstedt

Have you ever served on a committee and had the odd and uncomfortable sensation that you were there for reasons that no one discussed with you? If you’re a major donor, you may suspect that you’ve been invited to the table in the hopes ...

Filed Under: Campaign Planning, Pre-Campaign

Latest Research: The State of Capital Campaigns in 2024

By Steven Shattuck

Capital campaigns continue to play a vital role in enabling nonprofits to secure the financial resources needed for major projects, infrastructure development, and long-term sustainability. Building on last year's groundbreaking research, ...

Filed Under: Board Readiness, Campaign Planning, Donor Cultivation, Feasibility Study, General Campaign

The Modern Forward-Thinking Approach to Capital Campaign Fundraising

The Modern, Forward-Thinking Approach to Capital Campaign Fundraising

By Amy Eisenstein

I’m sure you know the proverb: “Give a man a fish and you feed him for a day; teach a man to fish and you feed him for life.” Yet, so much of what we do in the nonprofit sector is feed people rather than teach them to feed ...

Filed Under: Campaign Planning, General Campaign, Public Phase

Use Your Core Committee To Drive Your Campaign’s Success

Understanding Capital Campaign Core Committees: An Explainer

By Amy Eisenstein

You probably think about volunteers with mixed emotions. On the one hand, volunteers can be invaluable partners in your organization’s success. On the other hand, volunteers can be super-frustrating in many ways. Despite the potential for ...

Filed Under: Campaign Planning, General Campaign

Capital Campaign, Comprehensive Campaign – What’s the Difference?

Capital, Capacity, and Comprehensive Campaigns – What’s the Difference?

By Kimberly Keller

Even if you’ve spent years in the nonprofit world, you might still find the specialized language around campaigns confusing. If you’re wondering whether there’s a difference between a capital campaign and a comprehensive campaign, you’re ...

Filed Under: Campaign Planning, General Campaign

How to Use a Capital Campaign Planning Committee to Great Effect

Capital Campaign Planning Committees: What You Need to Know

By Andrea Kihlstedt

Capital campaign committees are essential to planning, executing, and completing a successful capital campaign. Though there are several types of committees you can recruit for in a campaign, one of the most important is the campaign ...

Filed Under: Campaign Planning, General Campaign, Most Popular

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