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Pre-Campaign

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When it Comes to Capital Campaigns, Simple is Better

When it Comes to Capital Campaigns, Simple is Better

By Amy Eisenstein

Capital campaigns are complex -- at least, that's how they appear from the outside. It’s no wonder campaigns seem complicated. As the biggest fundraising goal your organization has ever undertaken, it would be natural to jump to the ...

Filed Under: Campaign Planning, General Campaign, Pre-Campaign

Challenge: Describe Your Capital Campaign in Just Six Words

Challenge: Describe Your Capital Campaign in Just Six Words

By Amy Eisenstein

Ernest Hemingway started a trend of six-word stories with these riveting words: For sale: baby shoes, never worn. Stories told in just six words can be a powerful tool for your campaign. When you choose the right words, you can move donors ...

Filed Under: General Campaign, Pre-Campaign, Uncertain Times

Capital Campaign Volunteers: How to Select and Recruit Top Supporters

Capital Campaign Volunteers: How to Select and Recruit Top Supporters

By Andrea Kihlstedt

Successful capital campaigns use lots of volunteers. Volunteers serve as campaign chairs, on the steering committee and on a host of other ad hoc committees that help with specific aspects of the campaign. Recruiting and selecting the ...

Filed Under: Campaign Planning, General Campaign, Most Popular, Pre-Campaign

Capital Campaign Consultant: The Ultimate Hiring Guide

When and How to Hire a Capital Campaign Consultant: 7 Steps

By Andrea Kihlstedt

As you prepare for a capital campaign, you may wrestle with whether to hire a consultant. And, you might be wondering how to do so. If you’ve never held a capital campaign before, you may have the misguided view that a consultant will take ...

Filed Under: General Campaign, Most Popular, Pre-Campaign

How to Connect with Capital Campaign Donors BEFORE Your Campaign

How to Connect with Capital Campaign Donors BEFORE Your Campaign

By Andrea Kihlstedt

One of the most important skills in fundraising is that of learning about your donors. This is particularly important as you prepare for a capital campaign, during which you will be inviting your donors to give large gifts that require ...

Filed Under: Donor Cultivation, General Campaign, Pre-Campaign

5 Capital Campaign Tips from Boys and Girls Clubs of America

5 Capital Campaign Tips from Boys and Girls Clubs of America

By Amy Eisenstein

Recently, Andrea and I were invited to lead a 2-day workshop for members of the Boys and Girls Clubs network that are considering or beginning capital campaigns. We met some incredible people, including leaders of Clubs from around the ...

Filed Under: General Campaign, Pre-Campaign

Energize Capital Campaign Volunteers With One Simple Exercise

Energize Capital Campaign Volunteers With One Simple Exercise

By Andrea Kihlstedt

Plain and simple -- you can’t have a successful capital campaign without volunteers. Your campaign volunteers bring vitality to your campaign. They're in the weeds doing the work. They're making connections. And if they didn’t truly ...

Filed Under: General Campaign, Pre-Campaign

Ready for a Capital Campaign? That Depends on Your Top Donors

Ready for a Capital Campaign? That Depends on Your Top Donors

By Andrea Kihlstedt

Are You Ready for a Campaign? Test Yourself! Open a blank document. Without looking at your CRM or other donor lists make a list of the ten people who are likely to make the lead gifts to your campaign. They might be individuals, ...

Filed Under: Campaign Planning, Pre-Campaign

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