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Donor Cultivation

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Advice Visits: A Great Way to Engage Capital Campaign Donors

Advice Visits: A Great Way to Engage Capital Campaign Donors

By Andrea Kihlstedt

Don't ask donors for major campaign gifts until you've drawn them close to your organization. People don't give because they have money — they give because they're committed to your mission and they believe in what you're trying to ...

Filed Under: Donor Cultivation

The RIGHT Ways to Approach the Wealthiest Donors for a Campaign Gift

The RIGHT Ways to Approach the Wealthiest Donors for a Campaign Gift

By Amy Eisenstein

In our last post, we talked about the WRONG ways to approach the richest folks in town for a gift. Now we're going to look at the RIGHT ways. Capital campaigns are an opportunity to draw a few, new key donors to your organization. The focus ...

Filed Under: Donor Cultivation

The WRONG Ways to Approach the Wealthiest Donors for a Campaign Gift

The WRONG Ways to Approach the Wealthiest Donors for a Campaign Gift

By Andrea Kihlstedt

Do the wealthiest people in your community seem beyond your reach? Especially during a capital campaign? This is part one of a two-part miniseries about the wrong ways and right ways to approach prospective wealthy donors for a campaign ...

Filed Under: Donor Cultivation

Cultivate Donors Using Your Case for Support in 5 Easy Steps

Cultivate Donors Using Your Case for Support in 5 Easy Steps

By Andrea Kihlstedt

If you’ve been in this business for a while, you know that one of the best ways to cultivate prospective donors is to ask them for advice. And on the surface that sounds easy. Most everyone likes to be asked for advice, right? Well… sort ...

Filed Under: Campaign Planning, Donor Cultivation

Pledges: The Secret Sauce for Capital Campaign Success

Pledges: The Secret Sauce for Capital Campaign Success

By Amy Eisenstein

The success of a capital campaign relies heavily on the ability to request, secure, and collect pledges from donors. Multi-year pledges are the secret sauce for capital campaign fundraising because they provide a sense of commitment for ...

Filed Under: Donor Cultivation, Post Campaign

Overwhelmed? 4 Ways to Simplify Your Campaign’s Quiet Phase

Overwhelmed? 4 Ways to Simplify Your Campaign’s Quiet Phase

By Andrea Kihlstedt

Sometimes the solution to being overwhelmed is to be more efficient. You can get more things done in a shorter amount of time. Up-to-date lists, functional systems, and seamless staffing can enable you to whip through your tasks accurately ...

Filed Under: Donor Cultivation, Quiet Phase

Donor Investment Reports: Help Alleviate Donor Confusion

Donor Investment Reports: Help Alleviate Donor Confusion

By Andrea Kihlstedt

One of the most common questions we get about capital campaigns is whether they will (or won’t) cannibalize the annual fund. And, if your organization relies on the annual fundraising to support your operating budget, that’s a question you ...

Filed Under: Donor Cultivation

Taking Care of Donors Who Say 'NO' and Turn You Down

Taking Care of Donors Who Say ‘NO’ and Turn You Down

By Andrea Kihlstedt

It feels like a slap in the face. Even seeing the word NO gives me a queasy feeling in the pit of my stomach. It feels lousy to be rejected by anyone. And it’s particularly painful when you ask a well-cultivated donor for a large gift you ...

Filed Under: Donor Cultivation

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