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Campaign Planning

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Capital Campaign Committees: The Ultimate Guide

Capital Campaign Committees: The Essential Guide for Success

By Amy Eisenstein

Every capital campaign has hundreds of moving pieces, from marketing to fundraising appeals to donor recognition, and more. This is why we often say campaigns require all hands on deck; you’ll need more than just your team of staff members ...

Filed Under: Campaign Planning, Most Popular, Pre-Campaign, Quiet Phase

How to Use Ad Hoc Capital Campaign Committees to Engage Key Donors

How to Use Ad Hoc Capital Campaign Committees to Engage Key Donors

By Andrea Kihlstedt

If I told you that you’d have to have at least 7 committees for your capital campaign, it might send you into a tailspin. As a seasoned development professional, you know the challenges of volunteer committees. Here’s a list of some of ...

Filed Under: Campaign Planning, Donor Cultivation, Most Popular

How YMCA Capital Campaigns Are Different (And How They Aren’t)

How YMCA Capital Campaigns Are Different (And How They Aren’t)

By Steven Shattuck

New research reveals that YMCA capital campaigns share similarities and differences with campaigns in the broader nonprofit sector. In fact, they share some surprising similarities. We recently collaborated with NAYDO (the North American ...

Filed Under: Board Readiness, Campaign Planning, Donor Cultivation, Feasibility Study, General Campaign

Donor Pyramid: Focus Your Capital Campaign in All the Right Places

The Donor Pyramid: Focus Your Capital Campaign in All the Right Places

By Andrea Kihlstedt

Feel overwhelmed as you think about your capital campaign? Wonder how you'll ever raise the money? The Donor Pyramid -- a concept related to the gift pyramid -- can help you find your way. How the Donor Pyramid fits with Capital ...

Filed Under: Campaign Planning, General Campaign

Campaign Steering Committee: Member Functions and Recruitment Strategies

Capital Campaign Steering Committees: What You Need to Know

By Andrea Kihlstedt

Have you ever served on a committee and had the odd and uncomfortable sensation that you were there for reasons that no one discussed with you? If you’re a major donor, you may suspect that you’ve been invited to the table in the hopes ...

Filed Under: Campaign Planning, Pre-Campaign

Latest Research: The State of Capital Campaigns in 2024

By Steven Shattuck

Capital campaigns continue to play a vital role in enabling nonprofits to secure the financial resources needed for major projects, infrastructure development, and long-term sustainability. Building on last year's groundbreaking research, ...

Filed Under: Board Readiness, Campaign Planning, Donor Cultivation, Feasibility Study, General Campaign

The Modern Forward-Thinking Approach to Capital Campaign Fundraising

The Modern, Forward-Thinking Approach to Capital Campaign Fundraising

By Amy Eisenstein

I’m sure you know the proverb: “Give a man a fish and you feed him for a day; teach a man to fish and you feed him for life.” Yet, so much of what we do in the nonprofit sector is feed people rather than teach them to feed ...

Filed Under: Campaign Planning, General Campaign, Public Phase

Use Your Core Committee To Drive Your Campaign’s Success

Understanding Capital Campaign Core Committees: An Explainer

By Amy Eisenstein

You probably think about volunteers with mixed emotions. On the one hand, volunteers can be invaluable partners in your organization’s success. On the other hand, volunteers can be super-frustrating in many ways. Despite the potential for ...

Filed Under: Campaign Planning, General Campaign

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