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Sarah Plimpton

The Most Underrated Capital Campaign Strategy? Thinking Time

The Most Underrated Capital Campaign Strategy? Thinking Time

By Sarah Plimpton

In capital campaigns, activity is everything. Donor visits need scheduling. Board members want updates. Architects need decisions. Volunteers need call lists and talking points. Deadlines lurk around every corner. And in the middle of all ...

Filed Under: Campaign Planning, General Campaign

Quiet Donors: How to Steward When Donors Don’t Want the Attention

Quiet Donors: How to Steward Donors That Don’t Want the Attention

By Sarah Plimpton

On a recent peer support call for Capital Campaign Pro clients, a development director at an independent school -- let’s call her Margie -- posed a question that immediately resonated with the group. She described an alumni family that ...

Filed Under: Donor Cultivation

Rethinking the Kick-Off and Public Phases of a Capital Campaign

Rethinking the Kick-Off and Public Phases of a Capital Campaign

By Sarah Plimpton

At Capital Campaign Pro, innovation isn’t something we do occasionally -- it’s core to how we work. We’re constantly tinkering with the status quo, questioning assumptions, and asking whether there’s a better, clearer, or more strategic way ...

Filed Under: Public Phase

Why the Last Board Gifts Are the Hardest to Secure, And What to Do

Why the Last Board Gifts Are the Hardest to Secure, And What to Do

By Sarah Plimpton

In recent weeks, I’ve found myself in more than a few conversations with nonprofit leaders who are stumped and frustrated about reaching the all-important campaign milestone of 100% board participation. The specifics from conversation to ...

Filed Under: Board Readiness, Major Gifts

How a Pre-Ask Meeting Sets Up a Successful Major Gift Ask

How a Pre-Ask Meeting Sets Up a Successful Major Gift Ask

By Sarah Plimpton

When you’re preparing to invite a major donor to make a campaign gift, there’s a critical step that too many nonprofits skip: the pre-ask strategy meeting. This meeting happens after you’ve shared your campaign’s vision and various ...

Filed Under: Major Gifts

7 Tips to Ask Friends for Capital Campaign Gifts Without the Awkwardness

7 Tips to Ask Friends for Capital Campaign Gifts (Without the Awkwardness)

By Sarah Plimpton

Every week on our peer support calls, nonprofit leaders from all over the country gather to swap stories, share tips, and tackle thorny campaign questions. During a recent call, Hilary, an Executive Director at a small historical society, ...

Filed Under: Major Gifts, Quiet Phase

Stretch Giving for Capital Campaigns: What It Is and How to Inspire Donors

Stretch Giving for Capital Campaigns: Inspiring Donors to Give Bigger

By Sarah Plimpton

Not long ago, during a training on the board’s role in a capital campaign, a Capital Campaign Pro client we’ll call Polly dropped a thoughtful, two-part question in the chat: What exactly is a stretch gift and how can we help board members ...

Filed Under: General Campaign, Major Gifts

4 Ways Volunteer Solicitors Are Essential to a Successful Capital Campaign

Why Volunteer Solicitors Are Essential to a Successful Capital Campaign

By Sarah Plimpton

One of the most valuable perks of Capital Campaign Pro membership is access to weekly group coaching calls. Picture a virtual room with a dozen nonprofit professionals from across the country, each in a different stage of their capital ...

Filed Under: General Campaign, Major Gifts

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