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Andrea Kihlstedt

Understand How Major Donors Think: Meet Isabel and John

Understand How Major Donors Think: Meet Isabel and John

By Andrea Kihlstedt

Major donors fuel capital campaigns. And when it comes to capital campaigns, three questions always pop up, again and again: Will our capital campaign cannibalize our annual fundraising? Should we include our annual fundraising in our ...

Filed Under: Donor Cultivation, General Campaign, Major Gifts

Plan a Campaign to Take Your Nonprofit Back to the Future

Plan a Campaign to Take Your Nonprofit Back to the Future

By Andrea Kihlstedt

Think back to the time before Covid-19... Can you recall your organization’s goals back then? Do you remember what you were planning to raise money for? Did you have big goals that were rudely interrupted when you couldn’t do ...

Filed Under: Campaign Planning, Covid-19 Crisis

Comprehensive Campaigns: Including Everything Toward Your Campaign Goal

Comprehensive Campaigns: Including Everything Toward Your Campaign Goal

By Andrea Kihlstedt

What should count toward a campaign goal? In addition to capital gifts, should you count gifts made to your annual fundraising program? How about gala revenue? And planned gifts? Or should you only count gifts made specifically to your ...

Filed Under: Campaign Planning, General Campaign

Strengthen Campaign Leadership and Planning Through the Asking Styles Lens

Strengthen Campaign Leadership and Planning Through the Asking Styles Lens

By Andrea Kihlstedt

This is a guest post written by Brian Saber, author of the recently released book, Boards and Asking Styles: A Roadmap to Success. Learn more about Brian at the end of the post. Do you love capital campaigns? Here’s a secret -- I ...

Filed Under: General Campaign, Major Gifts

Top 3 Must-Haves for Your Capital Campaign’s Web Page

Top 3 Must-Haves for Your Capital Campaign’s Web Page

By Andrea Kihlstedt

The following is a guest post written by Ira Horowitz, Co-founder of Cornershop Creative. Learn more about Ira at the end of the post. After a whirlwind of a year for the nonprofit sector, organizations of all shapes and sizes are ...

Filed Under: Campaign Planning, General Campaign

How to Keep the Focus on Your Top Donors (Where It Should Be)

How to Keep the Focus on Your Top Donors (Where It Should Be)

By Andrea Kihlstedt

It’s easier to raise money from people who have money. Did you roll your eyes when you read that? Does it make you think, “DUH! Of course it’s easier to raise money from people who have money.” Now, think about how much time and energy ...

Filed Under: Campaign Planning, Covid-19 Crisis, Donor Cultivation, Major Gifts

5 Pro Tips for Soliciting Campaign Gifts Using Zoom

5 Pro Tips for Soliciting Campaign Gifts Using Zoom

By Andrea Kihlstedt

Covid-19 isn’t likely to go away any time soon. Not this month or next month, or even into the first quarter of next year. And, in this Covid world, chances are very good that your most important donors aren’t going to want to meet with ...

Filed Under: Covid-19 Crisis, Major Gifts

Capital Campaign Volunteers: How to Select and Recruit Top Supporters

Capital Campaign Volunteers: How to Select and Recruit Top Supporters

By Andrea Kihlstedt

Successful capital campaigns use lots of volunteers. Volunteers serve as campaign chairs, on the steering committee and on a host of other ad hoc committees that help with specific aspects of the campaign. Recruiting and selecting the ...

Filed Under: Campaign Planning, General Campaign, Most Popular, Pre-Campaign

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