Podcast: The Most Important Principle of Capital Campaign Fundraising
Season 5, Episode 16
A core principle shapes the success of every capital campaign, and this conversation clarifies exactly how it works and why it matters. In this episode, co-hosts Amy Eisenstein and Andrea Kihlstedt talk with each other about the strategic order of solicitation and how top gifts drive momentum, confidence, and overall campaign performance.
By the end of the episode, you will understand the structure behind a successful quiet phase and how this approach sets the stage for a strong public launch and stronger fundraising overall.
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